Reach every school parent on WhatsApp -
in one click.
WhatsApp is how Indian school parents communicate. Bexra's built-in system lets you broadcast to all parents, target a specific class, or send to individual students - with professional templates and automatic absence alerts.
Last updated
Included in the Platform plan · ₹5 per student/month
Indian parents are already on WhatsApp. Meet them where they are.
SMS messages are frequently ignored or blocked as spam. Email open rates in India are below 20% for most school communications. WhatsApp messages are opened within minutes - because parents already check WhatsApp dozens of times a day.
Bexra replaces the informal forward-chain system that most schools rely on today - where some parents receive messages and others don't - with a reliable, professional communication system that reaches every parent every time.
Six messaging capabilities built into your school system
Broadcast to all school parents at once
Send a single WhatsApp message to the parents of every active student in one click. Announce holidays, exam schedules, or important school notices instantly.
Target a specific class or section
Send messages only to parents of Class III A or any other specific class. The system filters automatically - no manual list building.
Send to individual students
Choose specific students to notify - useful for targeted communications like overdue fees, repeated absences, or academic concerns.
Professional message templates
Pre-built templates ensure every message from your school looks professional and consistent. No more informal forward chains.
Absence alerts - automatic, same day
When a teacher marks a student absent in the attendance system, the parent receives a WhatsApp notification automatically. No manual process.
Custom phone number messaging
Send messages to any specific phone number outside the student database - useful for staff, management, or prospective parent enquiries.
When your school will use WhatsApp messaging
Daily absent alerts
Parent receives a WhatsApp message when their child is marked absent - triggered automatically by the attendance system.
Fee reminders
Send fee due reminders to parents of students with outstanding balances - by class or individually.
Holiday announcements
Broadcast school closure notices, holiday declarations, and event cancellations to all parents instantly.
Exam schedule updates
Notify all parents or specific classes about upcoming exams, date changes, or result publication dates.
Urgent school notices
If school closes early due to weather, a pipe burst, or any emergency - every parent knows in seconds.
Achievement announcements
Share school achievements, sports results, or student wins with the entire parent community.
Structured communication vs. informal forwarding
WhatsApp works alongside attendance and fees
WhatsApp communication questions
Bexra's WhatsApp integration sends messages via WhatsApp. Depending on your setup, this may involve WhatsApp Web automation or a configured WhatsApp Business number. We'll clarify the exact technical setup during onboarding for your school.
We recommend using a dedicated WhatsApp number for school communications to keep it professional and separate from personal messaging. We'll discuss the options during onboarding.
Messages include a date field that renders naturally within the message body. Scheduled delivery in advance is on the roadmap. Contact us to discuss your specific needs.
WhatsApp communication is included in the Platform plan (₹5/student/month). Contact us for details on message volume limits for your school size.